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Restaurant Trademark infringement suit being tried through social media! |
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Wednesday, 10 July 2013 12:31 |
KSL.com - Two restaurants are in the middle of a lawsuit for trademark infringement, and one company is taking its case to the public via social media.
Salt City Burger Co., a restaurant in Bountiful, is suing Saltair Burger Co., a food truck in Richfield, for the latter’s use of a similar name and trade dress. The company is asking Saltair Burger Co. to change its name and "vintage" aesthetic, which is "deceptively similar" to that of Salt City Burger Co., it claims.
The dining room of Salt City Burger Co., it claimed in the lawsuit, is “reminiscent of Salt Lake City in the 1800’s and early 1900’s era" and features photographic prints of the Saltair amusement park.
“The overall image and decor is an unusual, unique and integral part of the look and feel of Salt City Burger Co.,” the lawsuit stated. Continue
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